Campaign imagery
Product portraits, beauty editorials and lifestyle scenes with a distinct visual direction.
See the stillsIndependent creative studio
Stills.Films.A feeling.
Art-directed campaigns for beauty, fragrance and fashion. Websites for local businesses. Distinctive imagery, cinematic motion and one clear point of view.
Directed by Reggie. Made with an AI-assisted production process.
In focus / The CrimsonFilm + stills
Auvirelle — a self-initiated luxury house.
A proving ground for real-world campaigns.
What I create
Campaign services
From a single hero image to a campaign that belongs together.
Cinematic films
Short product films built around light, material, movement and an intentional final frame.
Watch the filmsCampaign systems
A connected visual language across the hero, product details, film and social formats.
Explore the sprintFor local businesses
Your next chapter.
On the web.
Websites built around your business, your work and the next step your customers need to take.
Selected work / Auvirelle
Different worlds.
Same intention.
Three directions from my self-initiated luxury house. Each explores how a clear idea can hold a whole campaign together.
01 / Color as architecture
Pigment.
One house.
A spectrum of possibilities.
Saturated color, expressive type and one recurring product language. A campaign that moves from graphic editorial frames into film without losing its identity.
- Direction
- Color fields + editorial composition
- Formats
- Campaign imagery + cinematic reel
Self-initiated / Art direction & AI-assisted production
02 / Light as a signature
Lumière
Noire.
The light does
the storytelling.
A refracted golden light connects bottle, skin and surface. The idea is carried through product, beauty, lifestyle and social imagery as one restrained visual system.
- Direction
- Refracted light + warm shadow
- Formats
- Product + beauty + lifestyle stills
Self-initiated / Art direction & AI-assisted production
View full-size system
03 / Scale, color, possibility
Solaire.
A bottle becomes a landmark. Ice becomes a stage. Color becomes the setting. A study in taking familiar products somewhere unexpected.
Self-initiated Auvirelle project / Concept imagery
The experiments, editorials and alternate directions.
Explore the complete archiveThe screening room
Made to move.
Five short films from Auvirelle. Light, liquid, pigment and rhythm—each with its own point of view. Choose a film to play.
Pigment: Triad
One gesture. Three worlds.
The Monument
Glass, gold and presence.
The Serum
Liquid becomes the language.
The Crimson
From pigment to product.
Emotional Motion
The Pigment campaign reel.
Auvirelle is a fictional luxury house created by Reggie. These are self-initiated portfolio films, not commissioned brand endorsements.
Working together
Your brief.
My point of view.
You work directly with me, from the first conversation to the final files.
Tell me what matters.
Email your product, audience, intended formats and deadline. A clear product photo is a useful starting point.
Set the direction.
We agree on the creative approach, deliverables, price and timing. I plan the composition, light and visual language.
Review and refine.
You review the previews. I refine the agreed direction and check product details, labels and consistency before delivery.
Put it to work.
Receive the approved assets in the formats we agreed on, ready for your website, social channels or campaign.
A focused place to start
The Campaign
Sprint.
One product. A connected set of stills and a short cinematic film.
See the scope & detailsFrom $500
- Five campaign visuals
- One short cinematic product film
- One included revision round
Exact scope, formats and schedule confirmed before work begins. Other projects are quoted individually.
Email about a sprintThe person behind the frames
One director.
A personal
point of view.
I'm Reggie, an independent creative director in Norfolk, Virginia.
I use an AI-assisted production process to build campaign imagery and films. My work is in the decisions: the light, the composition, the casting, the material and the way the final pieces belong together.
Auvirelle is my self-initiated luxury house—a place to develop those ideas and show what a consistent creative direction can do.
Client work also includes NDVIDUALS, a streetwear label, and Lavish Little Things, a handmade gifts business.
Have something in mind?
Your next campaign starts here.
Let's give it
a point of view.
promptedbyreggie@gmail.com
Tell me about your brand, the work you need and your timeline.
Email links open your email app.
No account or platform required.